Tuesday, 31 January 2017

Brief for Practical Resolution


"Design a conceptual user interface for a future Land Rover model capable of full autonomy, which abides by the current Land Rover identity but offers some of the features enabled by autonomous vehicles" 

Adventure, Practicality, Luxury, Entertainment, Excitement 


Targeted at the mid-high-end SUV market, the interface must have the explorative, practical and masculine appeal of their current design aesthetic. It must also abide by general user interface guidelines, whilst expanding on the freedoms and excitement offered by autonomous transport. 







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